SARAL Academy - Learn Influencer Marketing for Free!

7 minutes

Influencer Marketing

A Tech & Gadget Brand's Guide to Influencer Marketing

A complete guide to tech influencer marketing from choosing the right creators to budgeting and measuring ROI.

Michael Teves

August 14, 2025

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9 minutes

Influencer Marketing

How to Market Your Home Decor Brand with Influencers

Learn how home decor brands can use influencer marketing to boost sales, build trust, and scale campaigns effectively.

Michael Teves

August 13, 2025

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2 minutes

Feature

We Built an AI That Actually Understands Influencer Marketing (And It's About Time)

Tired of spending entire days crafting "personalized" outreach messages? Meet SIA - the AI that reads your emails, learns your voice, and handles influencer communication while you build killer campaigns.

Priya Nain

August 5, 2025

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8-minute read

Influencer Marketing

How to Run Influencer Campaigns for Travel Products

A practical framework for building travel influencer marketing programs to drive consistent sales.

Priya Nain

August 2, 2025

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10 minutes read

Influencer Engagement

11 Influencer Gifting Strategies That Drive Engagement

Influencer gifting is a cost-effective way to spark authentic content and build creator relationships. This guide explores strategic approaches to gifting.

Christian Cabaluna

July 30, 2025

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8 minutes read

Influencer Marketing

Understanding Influencer Contracts: What to Include in Your Agreement

This guide to influencer contracts outlines key components to include like content rights, deadlines, payment terms, FTC compliance, and performance metrics.

Michael Teves

July 28, 2025

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9-minute

Forensics

Why, and How Charles & Keith Runs Two Influencer Programs

Discover how this fashion brand uses separate ambassador and affiliate programs to generate consistent content and sales without compromising either approach.

Priya Nain

July 28, 2025

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5 minutes read

Influencer Marketing

5 Common Influencer Marketing Mistakes to Avoid

This guide outlines how to avoid influencer marketing pitfalls, build long-term partnerships, and create campaigns that are aligned, authentic, and optimized for better results.

Michael Teves

July 28, 2025

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6 minute read

Influencer Marketing

How to Set Goals for Your Influencer Marketing Campaigns

Learn how to set clear, actionable goals for your influencer marketing campaigns and understand the importance of aligning goals with business objectives and tracking performance.

Michael Teves

July 24, 2025

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8 minutes read

Influencer Marketing

A Step-by-Step Guide to Your First Influencer Campaign

This comprehensive guide helps brands plan and execute their first influencer campaign. It covers every step and helps identifying the right influencers.

Michael Teves

July 22, 2025

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5 minutes read

Influencer Marketing

Micro-Influencers vs. Macro-Influencers: Which is Right for Your Brand in 2025?

This article compares micro-influencers and macro-influencers, highlighting their unique strengths, audience reach, and impact on brand engagement.

Michael Teves

July 21, 2025

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7 minutes read

Influencer Marketing

A Glossary of 50+ Influencer Marketing Terms You Need to Know

This article explains key influencer marketing terms from micro vs. macro influencers to affiliate links, engagement rate, paid vs. organic collaborations enabling clearer strategy-building and campaign measurement.

Michael Teves

July 18, 2025

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10-minute read

Finding Influencers

How To Create An Influencer Database That Serves Multiple Clients and Saves You Hours Of Time

Save hundreds of hours by building one comprehensive influencer database for all your clients.

Priya Nain

July 16, 2025

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9-minute read

Affiliate Marketing

5 Questions to Check if Your DTC Brand is Ready for Affiliate Marketing

Discover how to evaluate your profits, brand story, target buyers, partner support, and tracking tools before starting affiliate marketing for your brand.

Priya Nain

July 3, 2025

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Performance Tracking

How Post-Purchase Surveys Can Help Attribute Sales from Influencer Marketing

Understand where your customers are coming from with one simple question, and double down on what works for better ROI.

Priya Nain

May 28, 2025

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8 minute read

Influencer Engagement

How to Reduce Your Ads Costs by Repurposing Influencer Content

Learn to whitelist influencer accounts, secure content rights, and leverage micro-influencers for ads that drive higher engagement and lower CPMs.

Priya Nain

May 25, 2025

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8 minute read

Finding Influencers

Brand Ambassadors: Benefits, Types, & How to Start A Program

Learn what a brand ambassador is, why they’re vital for your marketing, the types to consider, key benefits, real examples, and how to launch a successful ambassador program.

Yash Chavan

May 23, 2025

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8 Minute Read

Alternatives

SARAL Vs. Upfluence: What To Choose in 2025

Compare SARAL & Upfluence to find the best influencer marketing tool. Explore features, use cases, pricing, pros, and cons to decide.

Nishanth Chandra

May 22, 2025

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12 minute read

TikTok Influencer Marketing: How to Succeed in 2025

Discover everything about TikTok influencer marketing—from finding creators to running successful campaigns and boosting brand engagement.

Yash Chavan

May 21, 2025

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11 Minute Read

Performance Tracking

How To Choose Influencer Marketing KPIs?

Learn these 11 influencer marketing KPIs based on your campaign goals, funnel stage, and creator type. Set smarter metrics that drive results.

Nishanth Chandra

May 20, 2025

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Learn how to make influencers a profitable growth channel

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5-Step Influencer Marketing Plan to Launch & Sell Your Product

Why Hiring Influencers From a Marketplace is a Bad Idea

10 Best Ways to Find Influencers in 2025 (Free & Paid)

How Triangl Dressed Million-Dollar Influencers in Bikinis for Free

How Topicals Won the Gen-Z Fanbase with Influencer Marketing

What do you want to learn today?

A Tech & Gadget Brand's Guide to Influencer Marketing

How to Market Your Home Decor Brand with Influencers

We Built an AI That Actually Understands Influencer Marketing (And It's About Time)

How to Run Influencer Campaigns for Travel Products

11 Influencer Gifting Strategies That Drive Engagement

Understanding Influencer Contracts: What to Include in Your Agreement

Why, and How Charles & Keith Runs Two Influencer Programs

5 Common Influencer Marketing Mistakes to Avoid

How to Set Goals for Your Influencer Marketing Campaigns

A Step-by-Step Guide to Your First Influencer Campaign

Micro-Influencers vs. Macro-Influencers: Which is Right for Your Brand in 2025?

A Glossary of 50+ Influencer Marketing Terms You Need to Know

How To Create An Influencer Database That Serves Multiple Clients and Saves You Hours Of Time

5 Questions to Check if Your DTC Brand is Ready for Affiliate Marketing

How Post-Purchase Surveys Can Help Attribute Sales from Influencer Marketing

How to Reduce Your Ads Costs by Repurposing Influencer Content

Brand Ambassadors: Benefits, Types, & How to Start A Program

SARAL Vs. Upfluence: What To Choose in 2025

TikTok Influencer Marketing: How to Succeed in 2025

How To Choose Influencer Marketing KPIs?