The Antifragile Brand: A Resilient DTC Growth Guide

While competitors freeze budgets and hope for "normal" to return, antifragile brands are using economic uncertainty as their competitive advantage. This guide will give you strategies, psychology, and frameworks from 15+ DTC operators use to maintain growth during any crisis.

Learn from 15+ successful DTC experts

Battle-tested templates and email scripts

Access data and industry surveys

The Influencer Illuminati model for owned communities

Why customers stick vs. switch

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Contents

Weekly Influencer Marketing Insights

Learn what’s working in real-time with influencer marketing for other brands.

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Why are DTC marketing teams choosing SARAL?

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Built with Strategy in mind

SARAL is not just another influencer platform. It was created to enable a specific "Predictable Influence" strategy that helps you build a profitable, ROI-first influencer program.

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Easy to learn, simple to use

SARAL has the modern & friendly user experience. It’s easy to train your team and start running your influencer program in days, not weeks or months!

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Let AI do the boring work

Our AI assistant, SIA, helps you find the best influencers, automate personalized reachouts, ship products, manage conversations, and more! Let AI handle the grind so you can focus on building creative campaigns!

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Win with Expert-led Consulting

We understand that the best software with the wrong strategy does not work. Your SARAL subscription comes with expert-led onboarding and ongoing consulting via Slack and Zoom to maximize the chances of your success.

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Easy to learn, simple to use

SARAL has the modern & friendly user experience. It’s easy to train your team and start running your influencer program in days, not weeks or months!

Ready to drive incremental growth with influencers?

If ditching the randomness of influencer campaigns and building a predictable, ROI-first influencer program sounds like a plan. Consider talking to our team!